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Post By
Torch

Member Since: Sat Oct 25, 2008
Posts: 724
Subj: Disney may help Marvel bridge the "gender gap"
Posted: Thu Sep 03, 2009 at 04:52:16 am EDT (Viewed 558 times)


Can Marvel-Disney Help Close the Comic Book Gender Gap?
Sarah Jaffe
newsarama.com – Wed Sep 2, 12:43 pm ET
http://news.yahoo.com/s/newsarama/20090902/en_newsarama/canmarveldisneyhelpclosethecomicbookgendergap

Titles like "Models, Inc.", "Marvel Divas"...

Excerpt:
Sean McKeever, writer of teen-girl-friendly comics like "Spider-Man Loves Mary Jane" and "Nomad: Girl Without a World" for Marvel, thinks Disney can help. "I think the entire industry could learn plenty about marketing new characters from Disney," he told Newsarama. "It's one of those areas in the medium where we're just so lax. We put out these new series with new creations and do little more than hype the first issue in the catalogs, show a preview online and do a few interviews. Really, to me, a big part of the reason new characters tend not to 'stick' in comics is because there's no excitement built around them."





Torch GAMS Member #3

Namor the Sub-Mariner
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