| > My buying has always been 99% character and writing. I don't care if the art is chicken scratch, as long as I can follow what's going on (and that, really, amounts to 99.999% of the artists that are employed). Sure, there are some artists whose work I like more than others, but the artists that keep me from buying are few and far between (I could probably count them on one hand).|
I'm pretty eclectic in my tastes, so I'm OK most of the time, but there are a few artists who bug me. Meanwhile, if I like both the character and the artist a great deal, it is almost impossible for me to dislike the comic. The writer has to be incredibly poor. It took Loeb to turn me against Jim Lee + Batman.
| > Wouldn't subject matter go beyond just the characters? Theme? Mood? Genre? Setting? Etc...|
Yes, but those are all built into the character. Theme, mood, genre, setting - think of Batman. Don't the majority of Batman stories have a predictable theme, mood, genre, setting? Exceptions arise, of course, but most of the time these elements are consistent.