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In Reply To
The GoldenAger

Subj: Re: DC/Marvel merger?
Posted: Sun May 24, 2009 at 01:52:06 pm EDT (Viewed 148 times)
Reply Subj: Re: DC/Marvel merger?
Posted: Sun May 24, 2009 at 12:58:29 pm EDT (Viewed 32 times)

    I don't know how it works in America, but in England a merger of two companies of this size would be referred to the Monopolies and Mergers Commission. As they are so big, it would probably be thrown out as this large company would have an unfair advantage over small companies and the competition wouldn't be there.

In America, a government agency still has to approve of mergers. Depending on the type of business it is, approval comes from the Justice Department, Federal Communications Commission, Federal Trade Commission, etc.

If DC and Marvel were to merge, I think it has a great chance of getting approval. Marvel and DC would argue that they are licensing companies, meaning they would compete with things like Disney, Nickoloden, sports, Warner Brothers, General Motors, etc.

Even looking at comics, Marvel and DC only combine for 70% of the sales in comics. Marvel and DC would then argue they still have to compete with other comics (anime/magna), books, other forms of entertainment, etc.

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