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Post By
mjyoung

In Reply To
Rion

Subj: I don't see why
Posted: Tue Jun 23, 2009 at 01:14:30 pm EDT (Viewed 72 times)
Reply Subj: Alternate distribution idea - newspapers
Posted: Tue Jun 23, 2009 at 06:07:47 am EDT (Viewed 119 times)



    Quote:
    The number of pages in a Marvel comic is about the same as the number of weekdays in a month. Marvel could publish an all ages Avengers comic one page at a time, one day at a time, in newspapers! USA Today might be a good choice. The only question would be - include Spider-Man and Wolverine, or not? They presumably won't appear in the upcoming Avengers movie, so maybe the newspaper strip should avoid them too.


Why should Marvel do this? What's the purpose?

Newspapers are on a steep decline, and chances are they won't be around in a few years. Newspapers also have an even older customer demographic than comics do, where the average age for a newspaper reader is 55. In comics, I would guess it's somewhere around 35. So it's not like you are getting the young readers this way.

Plus why would the newspaper do it? What's the advantage for them? I am assuming that the "daily comic page" is going to cost them money, at least in lost ad revenue. It's not like the Marvel comic will appeal to their older demographic either. Does the newspaper pay Marvel money, or does Marvel pay the newspaper money?

If I understand this right, you are getting the idea from the Superman story from Wednesday Comics appearing in USA Today. But isn't that just really going to be on the website, and not in the regular newspaper?

I understand your initial idea, how to get comics to a broader audience, but you have to focus on the "target audience", which is not going to be found in newspapers.


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