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> I think Marvel getting into the movie industry is a BAD idea. Most big profile movies never recover what money was spent to make them. Stick to what you know. > > Good lord, 500!? >
In fact, the vast majority of films, not counting very small independent releases, do make their money back, in the DVD market if not in theaters. There are very few bombs.
Still, the $500 million figure is high. And surprising, because Raimi is well-known for his ability to get a lot done on a little budget. But Marvel and Sony expect this film to be huge, and it will be huge. I don't know if it can beat Pirates 2 from last year, but I think this one is going to open bigger and gross more than the original Spider-Man.
It's an investment, for sure, but I can't see it not paying off.
-Comp
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> In fact, the vast majority of films, not counting very small independent releases, do make their money back, in the DVD market if not in theaters. There are very few bombs.
That's changing quick... DVD returns have been shrinking from the highs of, well, 03-04. TV DVD rescued returns the last round. I'm not saying Spidey won't bring in a chunk of change, but 'vast majority' isn't the case anymore. (Sales growth has gone down this last year.)